Designed two new logos for Ridgeline’s new property, The Lodge. Additionally, illustrated their iconic bear mascot skiing and two building facade images: The Lodge and The Wells Hotel.
First option of Ridgeline’s bear mascot skiing.
An additional option of the iconic bear, at a different angle and with different gear.
Building facade illustration of The Lodge At Banner Elk.
Building facade illustration of The Wells Hotel in Cashiers, NC.
A variety of logo options for The Lodge- this set focused on “blocky” type faces to illicit feelings of the outdoors and nature, as well as cabin living.
A second set of logo options for The Lodge- this time in hand-drawn script fonts, inspired by vintage motel signs to provide a nostalgic and softer feel.